Hi everyone,
As you may know, we have continued working throughout 2020 toward our goal
of securing state funding for California's public media stations. Because
of the pandemic, the challenge in securing state funding may be greater;
however stations have demonstrated their unparalleled ability to nimbly
respond to their communities' needs and provide needed education, public
safety, and news and information resources. Because of this, we think that
the case for state funding is stronger now than ever before.
Over the past year, we have been building a strengthened narrative based on
the work of the stations in response to COVID and the wildfires. We have
also bolstered our efforts in Sacramento by adding lobbyist Marvin Pineda
of California Advocacy to our team. Marvin graciously offered his services
pro-bono to our effort because of the value his family sees in public
media. Will Glasscock is continuing to carry out our state funding proposal
and advocacy efforts, in conjunction with a working group of tv, radio and
joint licensee stations who are overseeing the effort.
The next steps for the process will happen rapidly. Marvin has created a
target list of state legislators who serve on the committees that are key
to this effort and Will has assigned them to the stations where their
districts overlap with stations' broadcast coverage areas. Marvin and Will
are also working on the talking points, office contact information and
other materials that will assist you in facilitating a conversation with
the target legislators.
When these materials are ready, Will Glasscock will email you the list of
target legislators and materials. *It is critical that stations reach out
to our target legislators quickly to request a (virtual) meeting. Our goal
is for these conversations to take place before the end of the year. *Through
these conversations, you can introduce legislators to the important work of
your station and California's public media stations, as well as discuss the
unique funding needs and the potential for stations to assist the state in
response to and recovery from COVID with support from the state.
Please be on the lookout for more information from Will and me in the
coming weeks. Thank you for your support of this initiative and for your
help in moving us all closer to our goal of securing state funding for
public media.
*Frank Lanzone, Jr. *
President ~ General Manager
KCBX Inc.
4100 Vachell Lane San Luis Obispo CA 93401 805-549-8855